Hatchimals Product Failure/False Advertising – Class Action Investigation

Hatchimals Product Failure/False Advertising – Class Action Investigation

Chimicles & Tikellis LLP is investigating a potential class action lawsuit against Spin Master, the makers of the wildly popular children’s toy Hatchimals, following reports that Hatchimals do not work as advertised and promised.

Hatchimals are furry toys that are supposed to “hatch” from plastic eggs. These toys start as a brightly colored egg, then hatch into a robotic bird-like creature after 10-40 minutes. Children assist in the hatching process by holding, rubbing, and tapping the eggs. Once hatched, the creatures learn to walk, talk, and play games. Hatchimals can also learn words and phrases by mimicking those around them. Hatchimals were arguably the hottest and best-selling toy during the holiday season in 2016, and the toy was sold out at nearly all retail locations – where they were selling for $59.99. Consumers often resorted to purchasing Hatchimals through other channels including online, often paying 3-4 times the retail price.

Many consumers are reporting, however, that Hatchimal toys fall far short of expectations and do not live up to the promises made regarding the toys. Specifically, some Hatchimals fail to ever start cracking out of their shells. Others start the “pecking” process, but then stop mid-way through hatching. Some reports indicate that Hatchimals stop working altogether immediately after hatching.

If you have purchased a Hatchimal and have experienced any of the above failures, please contact the lawyers listed on this page.

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Attorneys for this case:

Benjamin F. Johns
Andrew W. Ferich