Glad Trash Bags False Claims – Class Action Investigation
Chimicles Schwartz Kriner & Donaldson-Smith LLP is investigating a potential class action lawsuit against the Glad Products Company and its parent company, the Clorox Company (NYSE: CLX) following a determination by the Better Business Bureau’s (“BBB”) National Advertising Division (“NAD”) that Glad’s advertisements on its website and the product packaging for Glad’s trash bags named “Glad ForceFlex Plus with Clorox Tall Kitchen Drawstring Bags” and “Glad Quick-Tie Tall Kitchen Clorox Pro Trash Bags” contain claims that may mislead and confuse consumers.
Specifically, Glad advertises to consumers that its trash bags that are equipped with Clorox help consumers “maintain a clean and healthy home” and “keep your home feeling clean & healthy.” On or about January 19, 2022, the BBB’s National Advertising Division (“NAD”) found that by stating that the products contribute to a “healthy” home, consumers could falsely interpret that the product provides a “health” benefit (i.e., disinfecting properties). The BBB NAD also found that Glad’s advertisements’ focus on “clean” in the context of “healthy” could cause consumers to falsely believe that the Clorox in these trash bags cleans the contents in those bags. As such, NAD issued a formal recommendation that Glad discontinue its advertisements that its Clorox trash bags help consumers “maintain a clean and healthy home” and “keep your home feeling clean & healthy” and modify its website and third-party retail website advertising to avoid conveying those claims to consumers.
If you purchased Glad trash bags containing Clorox and feel that you were misled by Glad’s advertisements and packaging, please contact the lawyers listed on this page.
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Attorneys for this case:
Benjamin F. Johns
Mark B. DeSanto